Gathering Load Feedback

Feedback is vital for any organization or process to make improvements. We gather lots of feedback from drivers to improve how we operate as a company. One example would be the annual survey. On a more regular basis, you can give feedback through LiNK on customer notes/directions or share thoughts on specific stops. And of course, you can always pick up the phone and call any of the managers.

One area that has received less input over the past few years is load feedback. Typically, this gets covered in new driver orientation, but…so do many other things! When you complete a load, you are prompted to enter load feedback, and there is a space to enter comments. Who watches this? What do they do with it? Should I just skip it? If you’re wondering about these questions, then read on!

Every morning, the Operations Managers, the entire Sales team, and the Recruiting Manager all receive an email showing the bad load feedback from the previous day. As you can see on the screenshot below, comments are very helpful to know at a glance what happened on the load.

Sometimes, we are not able to take action on the feedback. But other times, we can contact the customer to make changes or call the driver for further clarification. We strongly encourage you to give us feedback! If the load is negative for any reason, please take the time to select “bad” and provide any relevant comments. We need your feedback so we can improve your experience!

Be safe!

Doug Bradle

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